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Editing Influence & Attitude options

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The Influence & Attitude options for Stakeholders is predefined in Membrain and cover most use case scenarios.  But your organisation may have other descriptions for stakeholders that you would prefer to see as available options in your Sales Process.

As such, Membrain has made it possible for you to very easily edit these options, so you can really customize your Membrain account to reflect your chosen Sales Methodology or workflow. 

How to edit 

An administrator can edit the wording used for describing Influence & Attitude for Stakeholders.

  1. Main Membrain Icon - Admin - General sub menu - Influence & Attitude
  2. Click on each word in the list, and edit.

Note: There can only be 3 options for Influence and 5 options for Attitude.





  • Low
  • Medium
  • High


  • Negative
  • Cool
  • Neutral
  • Warm
  • Positive